TOO BUSY Foundation

The Challenge

Approximately 25 million people globally are victims of human trafficking, with an estimated 400,000 cases in the United States alone.

Despite its scale, trafficking remains a hidden epidemic, underreported and often misunderstood.

TOO BUSY Foundation wanted a digital platform, unlike anything ever seen in the category of humanitarian aid, one capable of breaking through the noise, one that would transform raw data and survivor narratives into an immersive experience that demands attention.

Our Solution

Collaborating closely with the Client’s team, we set out to craft a dynamic digital experience that challenges misconceptions and unveils the full complexity of human trafficking.

This project is more than a website—it’s a narrative-driven campaign designed to engage, inform, and mobilize action.

The Outcomes

A remarkable website experience that turns raw data into compelling storytelling, distinct from the websites people associate with this field of work.

This is just the beginning of the journey for TOO BUSY, who is also building a private, invite-only network of advocates—artists, creatives, and changemakers—committed to amplifying the voices that have been silenced across the United States.

This is more than a campaign. It’s a movement.