Although the official Midsummer was last week, we had our own celebrations after work yesterday evening. The Swedish–Your Majesty tradition involves crafting flower crowns, dinner and drinks, and singing traditional songs such as Hyfvisa and Nu tar vi den (out of tune).
This week’s issue is packed with notable adverts including an AI video for Toys”R”us, the winners of Cannes Lions and the Oslo tourism advert which will certainly bring a smile to your face with its dry humour.
Plus, make sure you’re up to speed on your Pride history as today marks the anniversary of the Stonewall Uprising.
Until next week,
⚔️ Your Majesty
Liquid florals for Midsummer 🌸
1. Is it even a city?
An anti-advertising style tourism advert lays out all of Oslo’s “red flags” with a grumpy local and a dry sense of humour.
4. Who's in charge of making AI more socially responsible?
CTO Kasper Kuijpers joined Dutch Digital Design and our peers to discuss the social responsibilities surrounding AI. Read the opinions, get the insights and form your own point of view in this brand new piece.
10 Things is the only newsletter you need to get the best reads, listens, videos, and websites the internet offers. We share a rare blend of content related to strategy, design, technology, business, culture, and weird internet randomness every two weeks.
It’s brought to you by Your Majesty—Creating brand experiences and digital products for fashion and technology pioneers.
Do you have feedback on how to make this newsletter better?
Then hit reply and let us know. We read every email.
