Brain Rot, Auto-Design & Alternate Realities

10 links · 2 min. read

This week’s 10 Things walks a fine line between brilliance and burnout. From AI-generated game worlds and cohesive album multiverses, to cognitive fog, collective delusion, and fashion advice from ChatGPT, the future is starting to feel… strange.

Enjoy, Your Majesty

  1. The State of AI: 2025 Edition

    Galaxies are forming. Gravity wells are deepening. This sharp piece from Next Big Ten reimagines the AI ecosystem as a vast and still-expanding universe.

    Read more herenextbigteng.substack.com (opens in a new tab)
  2. How to Design for a Future That Keeps Morphing

    In this wide-ranging conversation, designer Nick Foster explores how to design for a future that never stays fixed.

    Learn more heredesignbetterpodcast.com (opens in a new tab)
  3. UX Is Dead, Long Live AX

    John Maeda maps the shift from user experience to agent experience, where AI tools act on behalf of the user.

    Learn more herejohnmaeda.medium.com (opens in a new tab)
  4. Labubumatchadubaichocolate Is a Mood

    The New Yorker’ weekly opinion piece on technology and culture talks about the recent trend of absurdity, and where Labubumatchadubaichocilate is a response to algorithmic overstimulation.

    Learn more herenewyorker.com (opens in a new tab)
  5. AI as Your Stylist?

    More young consumers are now using ChatGPT to choose outfits. It’s frictionless, personal and tricky for brands to tap into.

    Learn more herevoguebusiness.com (opens in a new tab)
  6. The Brain Rot Debate, Explained

    In the latest episode of Diary of a CEO, a fiery debate between neuroscientists, designers, and skeptics takes on the most controversial claim in the field.

    Learn more herepodcasts.apple.com (opens in a new tab)
  7. Is AI Making Us All Delusional?

    Three years in, AI’s most unsettling side effect might not be automation, it’s the creeping sense that we’re all slowly losing touch.

    Read more heretheatlantic.com (opens in a new tab)
  8. A Whole Game World on Demand

    Runway just dropped a generative RPG platform where players can spin up characters, stories, and environments.

    Read more hereplay.runwayml.com (opens in a new tab)
  9. Music Campaigns Are Becoming Multiverses

    From merch to visuals to social rollouts, music’s best campaigns now feel like immersive alternate realities. Beyoncé, A24, and SZA are writing the playbook.

    Read more hereitsnicethat.com (opens in a new tab)
  10. Why Most Enterprise AI Pilots Are Failing

    According to MIT, 95% of companies using off-the-shelf AI are getting it wrong. The solution? Build, don’t buy.

    Read more herefortune.com (opens in a new tab)

“The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.”

— Proust

About 10 Things

Every other week the Your Majesty studio shares the ten best reads, listens, videos and websites we’ve found across design, technology and culture. Brought to you by Your Majesty, part of Infinum.