Introducing our Fortnightly Gems where twice a month, Your Majesty will share relevant articles, trends and notable marketing examples in the hospitality and travel industry with you.
Expect a blend of thoughtful commentary and practical thought starters on how to activate.
The intention is to share these with key points of contact at Marriott Bonvoy; please let us know who - if anyone else - you’d like us to send our Fortnightly Gems to?
Our best,
Your Majesty Team
Diana Verde Nieto on the future of sustainable luxury
In a conversation with insight agency, Canvas8, Diana Verde Nieto - founder of an environmental consultancy - echoes our finding on Slow Travel. But perhaps more interestingly, how climate change is creating demand for ‘last-chance-travel’ where travellers visit places that won’t be habitable in the near future.
As part of their 2024 Summer Release, Airbnb have made it easy to travel with friends. Once users have booked a trip they can invite friends with a digital postcard illustrated by artists from around the world. More than form, these are functional - sharing all reservation details with those joining the trip, like the full address, WiFi password and check-in instructions. How might the Marriott Bonvoy app better enable collaboration and information between travellers?
Weighing the ‘White Lotus effect’ environmental cost
The White Lotus is due to launch in 2025. The first and second season destinations, Hawaii and Sicily, saw surges in demand after the season aired. The third season is set in Samui, Thailand, and this article in The Guardian explores how locals are trying to balance the ‘White Lotus Effect’ with the environmental cost.
Somewhat connected to The White Lotus Effect (read: Tayla Gentle’s take on resort tourism) The Guardian have also published a guide on how to be a ‘good’ tourist; from low impact options like camping to avoiding Peak Season.
