A big thank you to everyone who joined us at our Castle of Curiosity event this week. We shared bold ideas and officially launched Brand Delta - our new approach to helping brands reclaim their narrative in the age of AI. More on that very soon…
This week’s 10 Things is full of energy: from agentic commerce and post-gothic visuals, to the rise of “AI slop” and the unexpected vulgarity of the feed. It’s all about sense-making, myth-breaking, and narrative-building.
Let’s jump in.
Your Majesty
1. The Future of Shopping Is Agentic
With the new Shopify & Paypal integrations into ChatGPT, we shared our thoughts on what this agentic commerce means on the future of shopping and the traditional funnel.
Spike Art digs into the aesthetic of vulgarity - why we scroll toward excess, and how social platforms reward what once would’ve been considered “too much.”
Jonathan Hoefler’s MK Hera is a masterclass in controlled evolution: flexible enough to shift across time and formats, but sharp enough to leave a mark.
This podcast explores how patients and doctors are turning to AI for help with diagnosing ailments and managing chronic issues. But should we trust it?
10. Is AI Reversing Our Understanding of Intelligence?
Psychology Today explores the idea that AI doesn’t just replicate intelligence — it reframes it. When machines look smart, do we start thinking dumber?
“The best way to predict the future is to invent it.”
— Alan Kay
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