All Things — Every link, sorted by what it’s about.
Tagged: Trends
106 links tagged trends from 10 Things, our fortnightly pick of the best things online.
AI Companies Are Opening Actual Coffee Shops
AI labs are quietly getting into the coffee business — a strange, very physical answer to a very digital hype cycle.
Why Brands Are Quietly Dropping Celebrities
Spotify built a campaign around an ordinary Geese fan instead of the band. Pepsi built one around Knicks fans instead of players — proof that in a fragmented culture, someone else's famous person means nothing to you.
Why Time Feels Faster Than It Used To
Noema traces why the 2020s scrambled everyone's sense of time, from Boomers to Zoomers — turns out the warping is real, backed by actual psychology.
The Age of Average
Alex Murrell's essay on how film, fashion, and branding keep converging on the same safe, data-approved look.
GUNIA on reinventing Ukraine's craft traditions
A Ukrainian ceramics house treats 150 craftspeople and centuries of folk motifs as a living, growing archive.
designboom.comTrendsIt's okay to hop on the bandwagon
On New York's sudden, collective pivot to the Knicks and the World Cup — sheeple summer, and why it's fine.
At Paris Fashion Week, A Definitive Look for Menswear Emerged
From Dior to Celine, Paris Men’s FW settled on one quiet note: aspirational realism in olive, stone and faded navy.
highsnobiety.comTrendsThe Body Became the Sensor, and the Market Followed
From glucose patches to posture trackers, the body is now a data source — and brands are rushing to read it.
trendwatching.comTrendsWhy Are Fashion Brands Culturemogging the Venice Biennale?
Fashion houses at Venice's 61st Biennale outspent nations. What happens to art when private capital becomes its default infrastructure?
The Armored League
A brutal full-contact sport where history meets heavy metal, with armored fighters using blunt medieval weapons. If you are in NY, you should check out this "WTF" event.
thearmoredleague.comTrendsThe Geometry of the Fitting Room
An investigation into the confusing, inconsistent world of women’s clothing sizes and the data behind why shopping feels like a guessing game.
Sensory-Rich Design in 2026
As we drift deeper into digital worlds, designers are using hyper-realistic textures and light to bring a sense of touch back to the screen.
John Maeda’s Design in Tech Report
The definitive look at how computational design and new patterns in business are revolutionizing the creative ecosystem.
Figma’s State of the Designer 2026
While AI handles the speed, this global report confirms that long-term success still hinges on human craftsmanship and creative autonomy.
Why Packaging Is Design’s New Power Player
No longer just functional, the box is now an emotional touchpoint and one of the most culturally revealing spaces in contemporary craft.
creativeboom.comTrendsNew Year, New Glyphs
The type world is already setting the tone for 2026 with a fresh crop of expressive, high-contrast faces.
AI, but on drugs
PHARMAICY treats AI like a chemistry set, using synthetic “drugs” to distort cognition. Creativity through controlled chaos.
Adobe’s crystal ball for 2026
Authenticity, experimentation and human nuance headline Adobe’s latest trends report. Less polish, more point of view.
The rise of the creative generalist
As AI specialists multiply, broad thinkers gain value. The future belongs to creatives who can connect dots, not just optimise them.
CEO, the weird bits
From rollable screens to electric roller skis. CES 2026 reminds us that innovation still has room to be playful.
wallpaper.comTrendsCut-Through vs. Cut-Out
Most marketing thinking still assumes that attention is the primary bottleneck, as if audiences are passive recipients waiting to be interrupted, persuaded, or impressed by whatever appears in front of them.
Experts predict the top social marketing trends of 2026
Good news: quality, originality, and real voices are back in favor, with AI finally settling into its role as a tool, not an author.
The 50 Most Iconic Technologies of 2025
Hard Fork looks back at a year where AI, group chats, and cultural oddities all competed for icon status. It’s a snapshot of how technology becomes memory.
The SoDA Report on a New Era for Creativity
A deep dive into the trends defining digital creativity’s next chapter, where craft meets computation and designers become cultural translators.
AI Gadgets Promising to Change Your Life
AI slips into your ears, glasses, and bedroom… Since the Christmas season is coming, here is a tour of the devices courting your daily rituals.
The Gothic Isn’t Dead - It’s Just Rebranded
A great piece that looks at the resurrection of gothic imagery in contemporary design. This is gothic as aesthetic language, not costume.
The S-Curve Is Coming for You
Concept Bureau breaks down what happens after the early hype fades, and why the messy middle of innovation is where the real shape of things takes form.
Can a Store Really Build Community?
Retail is being reimagined - again. BoF looks at whether physical stores can still become cultural hangouts, or if the café/bookstore/gallery hybrid is already passé.
businessoffashion.comTrendsThe ‘Whisper Networks’
Young people are turning shopping social - with Whatsapp groups, Substack newsletters and private Instagram accounts becoming the in-the-know places to shop for the best items.
The Style That Shaped the Streets
Two decades of street style, told by those who lived it. From Tumblr grids to TikTok cores, Highsnobiety’s oral history traces how everyday fits became fashion canon.
Taste Is the New Power Tool
According to FIELD, taste has evolved from personal instinct to cultural operating system - the last un-automatable advantage in a machine-made world.
How to Design for a Future That Keeps Morphing
In this wide-ranging conversation, designer Nick Foster explores how to design for a future that never stays fixed.
Labubumatchadubaichocolate Is a Mood
The New Yorker’ weekly opinion piece on technology and culture talks about the recent trend of absurdity, and where Labubumatchadubaichocilate is a response to algorithmic overstimulation.
The Visual Culture of Women’s Sport
Following the success of the Lionesses at the Women’s Euros, the creative industry is finally treating women’s sport as a rich & complex culture worth showing up for.
Taste Is the New Intelligence
In a world drowning in content and noise, the ability to choose with precision, intention, and style might be the ultimate intellectual flex.
WTF is Vibe Marketing?
Forget demographics. Vibe marketing is a feeling-first approach to branding that’s intuitive and emotional, and a new direction in brand-building.
ehandbook.comTrendsWhat Happened to Speculative Futurism?
It’s time that digital artists up their game.
Shit’s Gonna Get So Fucking Weird and Terrible
An uncomfortably honest field guide to the deeply bizarre now-now-soon.
Reclaim Imperfect Faces
Technology isn’t just changing the way we look—it’s changing our sense of how we should look.
Spells, Vibes, and Thick Imagination
At the heart of RADAR's 2025 focus is a simple but significant question: how do we build infrastructure that helps people cross from yearning for better futures to actually building them?
radarxyz.substack.comTrendsWhy AI art is winning over Young Collectors
After Christie’s controversial AI auction, Artsy asked experts why AI art is captivating Gen-Z and millennial audiences.
SXSW 2025: the 10 trends that shaped this year’s festival
The Drum was on the ground at South by Southwest again this year, finding out what the future holds for marketing, media and tech. Here are their biggest takeaways.
The Coolest People Online Are Barely Posting at All
Oversharing is out, privacy is in. Digital minimalists are curating their online presence with intention — because in 2025, mystery is the ultimate flex.
2025 Design in Tech Report (Unedited): Autodesigners on Autopilot
The top takeaways from John Maeda.
10 Breakthrough Technologies
What will really matter in the long run? That’s the question MIT tackle each year as they compile their annual list. Sure, they can’t see the future, but they expect these technologies to affect our world in a big way, for decades to come.
Spending Ourselves to Sleep: How Rest Became Beauty’s Latest Luxury
Beauty and wellness brands are launching luxurious “sleep wellness” products left and right. How helpful are they?
The Anatomy of Hype
Offering insights for individuals and organizations seeking to understand the dynamics of hype, make informed decisions amidst the frenzy, and harness its potential for positive change.
The Digital Renaissance of the Arts & Culture Industry
The arts and culture industry holds immense significance in modern society, not only for creating, driving and preserving heritage, but for economic contributions as well as social and community cohesion. In part one of this article, experts from around the world discuss how the industry has evolved and the anticipated future developments.
odgersberndtson.comTrendsPinterest Predicts 2025
The Pinterest trend report is always a fun read. Apparently up and coming trends for 2025 include fisherman aesthetic, castle-core, and (our personal fave) sea witchery plus many more.
Pop Culture Trends of 2025
Showcasing how elements of mainstream media are influencing societal behavior and consumer goods, Trend Hunter’s pop culture category features everything from viral videos to film merchandise and political satire.
trendhunter.comTrendsThe age of average
In an age where literally everything looks the same, is it time to introduce some originality into design, culture and life?
Ten Charts That Capture How the World Is Changing
Insights into how tech has changed our lives, plus user experience lessons from our fave green owl, Duolingo.
OK COOL Trend Report
The most anticipated social trend report of the year is here. Read Gatekeeping Information is SO Boomer Coded: A marketer's guide to Gen Zalpha's new school mindset.
It's Nice That's independent makers gift list
Spanning books, prints, T-shirts, toys, socks, candles, jewellery, food and everything in between, you’re sure to find something on this annual list of top gifts to buy from independent creatives and businesses, to suit all your gift-giving needs this festive season.
itsnicethat.comTrendsThe state of UX 2025
UX Collective share their predications for what to expect for User Experience (UX) Design in the next year.
The Biggest Font Trends To Look Out For In 2025
From a sans-serif backlash to neo-retro revivals, our experts predict a diverse typographic landscape for the coming year.
Key trends in audiovisual design: what's next for 2025?
In the fifth of a special six-part series, the latest instalment from Creative Boom's trend report look at the cutting-edge developments shaping the future of audiovisual design and how they're set to transform brand experiences by 2025.
OK COOL Trend Report
The most anticipated social trend report of the year is here. Read Gatekeeping Information is SO Boomer Coded: A marketer's guide to Gen Zalpha's new school mindset.
What Dollcore Says About The Precarious State of Girlhood
You’ve heard of Cottagecore, and you’ll definitely have heard of Barbiecore: the next aesthetic is Dollcore. While the former offer critiques of societal expectations of femininity, the latter emphasises and enables traditional, submissive roles.
highsnobiety.comTrendsThe Shift from Creator Economy to Meaning Economy: A New Era of Engagement
As AI generates mass content, standing out in this overwhelming digital landscape will depend on meaningful connections, stories, and authenticity.
Fashion Meets AI With The Y3K Aesthetic
No one knows what the future looks like so this trend is completely open to your own interpretation – from robot themes and AI to a sense of playfulness.
Download this: The world’s favorite apps
Is Snapchat most popular in Serbia or Peru? How familiar are you with the most popular apps in different countries across the world?
What is Brat Summer? The Charli XCX trend explained
It’s honest, bunt and messy – and so is the presidential candidate?
Hypercycle: Navigating Authencity in a Post-Trend World
A navigation tool for facing our tenuous relationship with trends in what feels like a chaotic moment in culture. The report tackles both pain points and their medicine.
Why the Met Gala still matters
The Met Gala remains divisive, in particular this year. This piece explores its origins and how it still manages to be both highly visible and at the same time, a black box of secrets.
vox.comTrendsHow breakdancing became the latest Olympic sport
Why is the sport officially called breaking, and how is something so freestyle and subjective going to play out as a scored sport in Paris this summer?
theconversation.comTrendsAdidas SPEZIAL is still delivering ten years in
With the Handball SPEZIAL growing in popularity with a new, younger audience the brand’s s/s 24 collection gives a nod to archival designs but with a contemporary twist.
highsnobiety.comTrendsChina: The World’s Shopping Cart
An exploration into the rise of Chinese shopping platforms such as Temu and Shein, plus how China is trying to reduce the cheap connotations of a “Made in China” label.
restofworld.orgTrendsThe Year Digital Fashion Went Out Of Style
No matter how hard each player in this ecosystem worked, the past 12 months have seen the ‘hype’ around Web3 fashion wane – what’s next and how does the future of digital fashion look?
The Stanley Water Bottle Craze, Explained
People are spending thousands of dollars on Stanley water bottles in multiple colours — you can catch people on TikTok opening cupboards to reveal huge collections. But are people yearning for multiple water drinking vessels?
The age of average
In an age where literally everything looks the same, is it time to introduce some originality into design, culture and life?
Ten Charts That Capture How the World Is Changing
Insights into how tech has changed our lives, plus user experience lessons from our fave green owl, Duolingo.
Formulaic content fatigue will prompt its counter-development
Algorithmic recommendations, coupled with the “soon” widespread adoption of AI-generated content, intensify content and media fatigue. Despite our phones taking up so much of our attention, there is a growing resentment towards this constant attachment. In 2024, the well-established TikTokified content will persist across all media, attempting to influence consumers through the unpolished language of authenticity. However, historical patterns suggest that the mainstream rise of something often indicates the underdevelopment of its counter-development. In the realm of content, culturally savvy and courageous brands or creators will begin to explore new or revisit old ways to tell their stories, against the grain of TikTok, Reels, and generative AI.
Brand clarity vs synthetic content
To support this counter approach, brand clarity will be even more important as this synthetic content proliferates the “normal” web and commercially feasible manifestations of the “synthetic” web will start to become the norm. Either partially or fully generated content on-demand is coming with AI news being the first real application. We also expect to see brands building their own internal branded text and image models. In doing so, brands will be giving up some level of creative control in exchange for unprecedented time/affordability, and thus deploying MVC—minimal viable content.
From minute-by-minute releases to super-charged innovation
When it comes to AI releases, this year has been challenging to keep up. In 2024 we'll stop seeing parabolic groundbreaking releases and instead, the transformers architecture will be applied to anything and everything—rather than the bang-for-buck text and image generation models that have been in the spotlight. This second-order innovation will be spurred on by companies and labs effectively using and implementing these tools—especially in research—fuelling innovation leaps in industries you might not have anticipated.
Cost-driven strategies will no longer cut it
In anticipation of market headwinds, cost-driven strategies (such as mass layoffs) have prevailed in the last quarter of 2023. This sets the stage for a market filled with talent and entrepreneurs, poised to make their next move. Similar to 2008, 2024 could mark the beginning of a new class of innovators introducing fresh—more culturally relevant—solutions to the market. Post layoffs, corporations will need to seriously consider the balance of cost-reduction and value-creation strategies to avoid slimming down to obsolescence. For instance, the adoption of AI is often associated with increased efficiency—and therefore reduced cost. Winning businesses in 2024 will channel those saved budgets towards creating new values for their customers rather than mere optimization of their balance sheet.
AI will recenter the importance of data experience design
In the 2010s, when performance marketing took the spotlight, meticulous segmentation and highly targeted ads were in vogue. However, years later, many brands, including Airbnb and Adidas, reverted to traditional mass marketing, sobering up from the elusive promise of personalized conversion. Personalization then retreated into the realms of product and CRM, assuming a lower-funnel position. This year, the seismic advancement of AI and the introduction of OpenAI GPTs rekindle the personalization conversation, now often in the context of personalized commerce. In 2024, businesses and brands will explore how to turn their proprietary data into consumer-facing experiences, enriching the buying and loyalty journey. More than ever, data scientists, product designers, and system architects will collaborate, developing an ecosystem that ethically collects data to benefit users at an individual level, as well as enhancing the business’s overall performance.
Pinterest Predicts
The annual, not yet trending report, is packed with insights into what people are planning to do, try and buy.
The State of Fashion in 2024
Economic affairs and climate urgency are two key pressures that will have a huge impact on the industry – how should fashion companies prepare?
2024 AI: 10 Things Coming
Hungry for MORE AI insights? How do you want to see the AI landscape evolve next year?
Depop’s First-Ever Trend Report
2023 was the year of Barbiecore, Gorpcore, and Quiet Luxury, according to Depop's new Trends Report - but what will 2024 hold?
My AI Predictions 2023 - 2026
An intuitive view, rather than research, of the coming years in the AI space, from someone working in field robots.
When should marketers start investing in brand as well as performance marketing?
themarketingmeetup.comTrendsE-Commerce 3.0: The Future Of Retail Is Hyper-Personalized
The Klarna CMO on what brands need to do to hyper-personalise product recommendations and achieve the ultimate shopping experience.
“It is all about placing a premium on breakthrough thinking”
A UK agency leader shares her point of view on the growing importance of social commerce, making the most of AI and leading with curiosity - something we too value here at YM.
Why brands are obsessed with building community
The age of passive consumerism seems to be over. Brands and creators want customers to be active, engaged fans — and to spend more money.
POV: It’s time we dress for success again. Here’s how
Alongside the influx of work-from-home, came the influx of work-from-sweatpants, have we forgotten how to dress well to stimulate our own feelings of empowerment and drive for success?
Four Charts That Show Why AI Progress Is Unlikely to Slow Down
Compute, Data, and Algorithms - these three major inputs are the key to understanding how AI will likely progress.
Biophobia: search trends reveal a growing fear of nature
Scared of bugs, spiders, snakes? Through internet data, these researchers looked into how urban living is fuelling our fear of nature.
theconversation.comTrendsTrends have lost all meaning
In the process of chasing cool, have brands lost the purpose of analysing culture? It seems we’ve come to confuse what is ‘trending’ with what is a ‘trend’.
Metaverse May: Separating Potential From Reality
An exploration into fashion and the metaverse - where and why the idea of real-time, immersive fashion events has faltered.
The Test of Time: How are designers creating long-lasting, impactful work?
With the need to constantly churn out ‘content’, creating work with visual impact often gets overlooked.
itsnicethat.comTrendsRIP Metaverse, we hardly knew ye
At just three years old, is the Metaverse ready for an early grave? This writer certainly thinks so.
The age of average
In an age where literally everything looks the same, is it time to introduce some originality into design, culture and life?
Stop siloing tech trends and start looking at the bigger picture
Technology is just another tool to help you achieve your goals, don’t forget to integrate it with your strategy and customer needs.
Disney’s first round of layoffs knocked the metaverse off its priority list
Another blow to investments into the Metaverse as Disney scraps its next-generation storytelling and consumer experiences unit.
Ten Charts That Capture How the World Is Changing
Insights into how tech has changed our lives, plus user experience lessons from our fave green owl, Duolingo.
Internet Computers
Is it time for the OS (operating system) to retire and for us to live seamlessly from the cloud? The Browser Company’s CEO Josh Miller certainly thinks so.
Fashion collaborations embracing technology in 2023
Luxury fashion brands are still investing in new technologies this year, let’s see who's on the line up.
TikTok’s De-Influencers Tell You What Not to Buy
Authenticity is prevailing once again as influencers are flipping their role online. Now they’re de-influencing, telling you what NOT to buy.
Whatever happened to the metaverse?
Search traffic for ‘metaverse’ has dropped by 80% this last year, are we all just over it? And what does that mean for its future?
Five strategic prompts to consider in 2023
The YM strategy team reviewed, in hindsight, what they learned in 2022. Expect insightful digital considerations for brands, designers and marketing managers alike.
Resilience Tech Report
For both organisations and individuals the need for resilience is more prevalent than ever. How can technology and design support a transition from efficiency to resilience?
The Metaverse industry is already going belly-up for reasons we can't imagine
Despite heavy investment, layoffs and division closures are rife across the industry.
Forward Thinking: What can the creative world expect in 2023?
Uncover the topics, trends, worries and wonders that will shape the design industry in the year to come.
Your stuff is actually worse now
You'd expect that developments in technology, design and manufacturing would lead to great design and better quality products. Well, actually consumerism ushered in an era of badly made stuff...





























































































